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Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications currently practised in the modern visitor economy.Now in its fourth edition, and reprinted almost every year since 1988, each chapter of the book has been updated to include current evaluations of all the key developments in marketing, especially consumer centric marketing a

Tourism --- Tourisme --- Marketing. --- Marketing --- 379.85.08 --- toeristische marketing --- toerisme --- marketing --- hospitality management --- 379.85 --- Vrijetijdsreizen. Toerisme --- 379.85 Vrijetijdsreizen. Toerisme --- Tourism - Marketing

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This book outlines the impacts of small scale sport tourism events on local sustainable development in different countries. Using half marathons organized in small and medium sized cities as an example, the chapters are robust case studies, applying a unified methodology in order to provide a clear overview of the sport tourism system in each country. The book begins with a description of the methodologies used and an overview of the countries studied. The country chapters focus on several dimensions of sport tourism in each city, including but not limited to the history of past sport tourism events in the municipality, the characteristics of the city hosting the event, the demographic profile of participants in the event, and the quantifiable economic, environmental, and sociocultural impacts of the event. Each chapter concludes with analysis and policy recommendations for holding future events that contribute to local sustainable development. The book concludes by summarizing and comparing the main results across different countries, and presenting main conclusions and overarching recommendations. Written by international experts in sports tourism, this book is geared towards academic researchers and students, interested in sport tourism, sports economics, management, and sustainable development, as well as policy makers and professionals tasked with bringing such events to their cities.

Economic policy and planning (general) --- Tourism --- Economics --- Business management --- Recreation. Games. Sports. Corp. expression --- sport --- economie --- economische politiek --- management --- toerisme --- Marathon running. --- Sustainable tourism. --- Sports tourism.

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X Files, Friends, Jimmy Hendrix ou Les Tontons flingueurs… le culte a envahi tous les domaines, du cinéma à la musique, du livre à la télévision. Mais le culte n'est pas simplement une expression passe-partout : il nous invite aussi à analyser de nouveaux modes de rapport aux œuvres. Quelle signification accorder à ce terme issu du champ religieux et appliqué aux publics des grands médias contemporains ? Quelle représentation des publics apparaît à travers cette notion ?

Médias et culture --- Films cultes --- Fans --- Series televisees --- Media --- Aspect sociologique --- Aspect social --- Culture de masse --- Séries télévisées --- Aspect social. --- Culture de masse. --- Fans. --- Cultuur --- Cultuurstudies --- Televisieprogramma's --- Film --- Sociologie --- Cultuursociologie --- Cultuurstudie --- Televisieprogramma --- Film (cinematografie) --- Toerisme --- Erfelijkheidsleer --- Stadssamenleving --- Verpleegkunde --- Art --- Sociology --- culture de masse --- séries télévisées --- sociologie des media --- sociologie de l'art --- fans --- culture populaire --- arts du spectacles

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Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned. This volume is specifically aimed at professionals and students of leisure, tourism and heritage management. It provides an invaluable background to cultural tourism and then focuses on some important issues involved with managing a heritage site - education, entertainment and preservation - and considers appropriate ways of dealing with the needs of the tourist, the presenters and the cultural site. Managing Quality Cultural Tourism suggests a way forward for cultural tourism. It is an indispensable tool for all involved in tourism and heritage industries.

Tourism --- Heritage tourism --- Quality control --- Geography --- Earth & Environmental Sciences --- Travel & Tourism --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Service industries --- National tourism organizations --- Travel --- Cultural tourism --- Factory management --- Industrial engineering --- Reliability (Engineering) --- Sampling (Statistics) --- Standardization --- Quality assurance --- Quality of products --- Economic aspects --- Tourism. --- Quality control. --- cultural heritage --- tourism --- toerisme --- cultureel erfgoed --- Tourism - Quality control. --- Heritage tourism - Quality control.

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Democracy --- Representative government and representation --- History. --- History --- Political systems --- History of Belgium and Luxembourg --- anno 1600-1699 --- anno 1700-1799 --- Belgium --- 321.7 --- België --- democratie --- economische geschiedenis --- geschiedkundige beschrijvingen --- parlement --- politiek, binnenland --- politieke partijen --- verkiezing --- Belgische geschiedenis --- cultuurgeschiedenis --- politieke filosofie --- sociale geschiedenis --- #A9502A --- Parliamentary government --- Political representation --- Representation --- Self-government --- Constitutional history --- Constitutional law --- Political science --- Elections --- Republics --- Suffrage --- 493 --- 94 --- 008 --- 32 --- 33 --- 308 --- Inspraak --- Politiek --- Cultuur --- Sociale economie --- Filosofie --- Oudheid --- China --- Toerisme --- Romeinse Rijk --- Hellenisme --- Griekenland --- Hellas --- Film --- Literatuur --- Muziek --- Schilderkunst --- Maatschappij --- Tekenkunst --- Vlaanderen --- Vlaams --- Emigratie --- Vrouw --- 330 --- politieke wetenschappen --- politologie --- Democracy - History. --- Representative government and representation - Belgium - History. --- Representative government and representation - Netherlands - History. --- Democratisering